We’re not sure how it’s already October, but here we are recapping the previous few months. Q3 included some of the busiest months we’ve had as a team and we’re proud of what we’ve accomplished. From July through September, our team executed 33 events across the country in Napa, the Hamptons, Singapore, NYC, Denver, LA, Austin, and London—as well as virtually in some cases. In this recap, we’ll share where we’ve been the past quarter, what we’ve learned along the way, and look ahead to where we are going next.
Recapping Q1 2022: Back to IRL!
TNW Couch Conferences: 5 Online Events. 6 Weeks. 90+ Countries.
While summer is typically full of barbecues, warm weather, and vacations, the summer of 2020 is full of social distancing, wearing masks...and virtual events.
The Next Web (TNW) puts on one of the biggest and best tech festivals in the world, but after postponing their annual event this year due to COVID (which has since moved it online), The team got creative with how to reach the international tech community this summer from the comfort of their couch.
Collision from Home: Bringing Global Tech to Your Living Room
Summer events season is in full swing and while live events are currently on hold due to the COVID-19 pandemic, event organizers are still working behind the scenes to bring the conference experience to your computer screen. Web Summit’s Collision Conference successfully pivoted its in-person event to a first-time virtual experience called Collision from Home—all in just three short months!
Bowery Capital Events are Back (and Virtual!): The Bowery Capital Marketing Summit
Times have changed and our clients have adapted with the help of cred’s event management team. Last week, our team completed Bowery Capital’s first virtual event: the 2020 Marketing Summit. After the initial plans for an in-person event to be held in New York had to be scrapped, we shifted gears into virtual-mode and got to work reimagining what these long-running events would look like online.
The hard work more than paid off last week when the Bowery Capital Marketing Summit kicked off on Zoom with a dozen expert marketers broadcasting to nearly 200 registrants—the largest a Bowery Capital event has ever seen.
Virtual SaaS: SaaStock Remote 2020
In mid-March, when it became clear that live events were no longer happening due to the COVID-19 outbreak, event organizers had to think fast. SaaStock buckled up and decided to host their event virtually—a tall order, to switch gears from live to virtual in less than three months, but they did so graciously.
They felt that speaking to the SaaS community and staying connected in an accessible and safe environment was more important than ever, and brought the community together virtually.
Are We Building Products That Are Ruining the World?
For the sixth installment of our credWebinar series, we explored the intersection of ethics and technology, and what that means for the products we’re building. To further shed light on this quandary, Carey Jenkins, the CEO of Substantial, broke down five steps to help us focus on ethically built products.
Technology, Innovation, and Creativity: RampUp 2020
Last week, marketers of all stripes flooded The Fairmont, InterContinental Mark Hopkins and The Masonic in San Francisco’s Nob Hill neighborhood to participate in RampUp. This was the 8th year for LiveRamp’s flagship event and as in previous years, the conference presented itself to be bigger and better than ever before.