In mid-March, when it became clear that live events were no longer happening due to the COVID-19 outbreak, event organizers had to think fast. SaaStock buckled up and decided to host their event virtually—a tall order, to switch gears from live to virtual in less than three months, but they did so graciously.
They felt that speaking to the SaaS community and staying connected in an accessible and safe environment was more important than ever, and brought the community together virtually.