Speaking 101: How to Build a Brand From 6+ Feet Away

Speaking 101: How to Build a Brand From 6+ Feet Away

When you think of the term “thought leader,” what comes to mind? It’s always been defined as being a known expert or trusted source in your field. Thought leadership exposes your business to your market in a credible way. To build it, it's important to step up and bring your industry to a higher level of thinking about the strategic problems it faces.

As we face this abrupt shift in our lifestyles with COVID-19, nothing changes with how we define thought leadership, but we are needing to get more creative with how we practice it. What remains consistent amid all these changes(and arguably now more than ever)?

Speaking 101: A Guide to Speaking at Conferences

Speaking 101: A Guide to Speaking at Conferences

Looking to take that next step forward to increase positive exposure for you and your company? It may be time to take the stage.

Speaking at conferences can be a key tactic to ensuring your brand gets in front of target audiences that matter the most. Yet, building a speaking program calls for more than just relying on your ideas alone to bring results.

We’ve compiled a checklist of six essential steps to consider before getting on stage and taking the mic.

This post was originally posted on the Max Borges Agency blog as a contributed article by cred.

Speaking 101: 3 Tips to Write Catchy Email Subject Lines

Speaking 101: 3 Tips to Write Catchy Email Subject Lines

There is simply not enough time in the day to absorb all of the information we receive in various forms, much less in our inboxes alone, so the first impression is everything. The role of a subject line is to set the scene for what your reader can expect to receive in your message. These can be short, sweet and to the point; or long, detailed and deadline-oriented. In this post, we share three tips to ensure yours is hook, subject line, and sinker.

Speaking 101: Chrome Extensions to Save Your Life

Speaking 101: Chrome Extensions to Save Your Life

Multi-tasking is a valuable and necessary skill within any industry—especially the fast-paced conferences and events industry. Chrome extensions are an easy way to keep things organized and efficient to increase productivity and efficiency.  We’re sharing five of our all-time favorite extensions!

Speaking 101: Tips to Jumpstart Your Morning

Speaking 101: Tips to Jumpstart Your Morning

As we turn the page on a new decade and reflect on our successes, failures, and lessons learned, we seek new ways to improve ourselves. With the start of a new year comes resolutions, and here at cred we’re striving to improve our morning routines to get the most out of every day.

So how can you create a morning routine that instills positive habits and a feeling of accomplishment before your morning cup of joe? Here are a few tips inspired by leading entrepreneurs squeezing the most out of every morning.

Speaking 101: Event Photography Tips for Cell Phones

 
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Did it really happen if you didn’t post about it? 

Taking photos at events is nothing short of difficult. Between the packed audiences, dark rooms, and speakers in motion, it can be hard to get the perfect shot. 

Here are a few tips to take your cell phone photos to the next level, so you can stop worrying about how good your photos look, and focus on the content you want to share.

  1. The early bird sits up front: Don’t be afraid to get there early to scope out the stage and find the best place to take a photo. If you arrive before the other guests, you can position yourself to get the shot without worrying about stepping over people. 

  2. Plan your shots ahead: Prep a shot list before you arrive so you know exactly what you want to capture. Events can be overwhelming and exciting. It’s easy to get caught up in the moment and end up leaving the event without any photos. Brainstorming what scenes you want to capture ahead of time can ensure you leave with a variety of thoughtful images to document your experience.

  3. Light it up: Lighting can make or break a photograph. It can be tricky to find good lighting—especially during conferences that are often dimly lit or have colored uplighting. In these situations, try tapping on different areas of the image on your screen and see how this affects the light in the photo. If this doesn’t work, consider using your phone’s flash. This is helpful when you’re capturing close-up subjects, such as people at the event or table displays. 

  4. Lights, camera, ACTION: A great way to remember the event is to get action shots of the other attendees. Snapping pictures of crowds in the room and people you meet with help you capture the experience and network with others. Sharing these photos will also give your followers a great idea of the overall energy at the event. 

  5.  Enjoy the content: At the end of the day, you are there to ENJOY the content and leave feeling inspired and motivated. Take the time to snap a few photos, but don’t forget to unplug and focus on learning something new.