Sound expert Julian Treasure delivered a TEDTalk on “How to speak so that people want to listen” in 2014 viewed by 27.3 million people (and counting). He details how to harness the power of your words, speaking style, and vocal cords in the most effective way possible.

Whether you’re gearing up to speak at a virtual conference, getting on stage in a few months, or are just trying to make your next team Zoom meeting a little more engaging, keep Julian’s tips in mind to grab your audience’s attention. We’ve recapped key takeaways from Julian’s talk on what to avoid, what to remember when speaking, and actionable tips to ensure you’re bringing more power to your words.