Micro events are becoming more and more popular in the events industry, and for good reason. These small-scale opportunities are a fantastic way to create a unique and memorable experience for attendees while keeping costs and resources low. But what exactly is a micro event, and how can you create one that stands out? In this blog post, we'll explore the art of a micro event and provide tips on how to plan and execute them successfully.
Over 2,000 in-person attendees and 6,000 virtual attendees attended DeveloperWeek 2023 this month. In case you’re not familiar, DeveloperWeek, hosted in the San Francisco Bay Area, is the largest developer & engineering conference and event series in the world.
With TV advertising specialist and long-standing cred client Tatari, we had the opportunity to work on their first client conference—aptly named Tatari Forward. After delaying the project due to Covid restrictions, we were able to launch the inaugural Tatari Forward on September 29th, 2022. We have compiled a few takeaways from the successful event!
Small-scale, but high-impact, events are a great way to engage your most valued clients and partners. They allow companies to not only display their appreciation for their partnerships, but also to provide the time and space for face-to-face connection in a less formal, rigid manner. The spend per person tends to be high, but the ROI tends to be much higher.
Check out some examples of luxury events we’ve helped our clients host!
