cred

What should every speaker have with them on stage? Find out on our blog.

Bethany Onsgard

Speaking 101: What to Include On Your Website

Speaking 101: What to Include On Your Website

Today, it’s important to have a digital presence—and that includes your website. It serves as a one-stop spot for you to highlight your background, your work, your accomplishments, and your accolades.

If you’re building your speaking profile, we have a few tips on what to include on your website:

credTen: The Top 10 Podcasts by Events 2020

credTen: The Top 10 Podcasts by Events 2020

This year, we’ve seen the event world go virtual, with almost all live events becoming digital events. Another trend we’re seeing? More and more events are starting their own podcast series, sharing content even more frequently.

In this edition of our credTen series, we’re sharing ten of our favorite podcasts hosted by events.

COVID-19 and the State of Events: cred’s Resources for Speakers and Event Organizers

COVID-19 and the State of Events: cred’s Resources for Speakers and Event Organizers

Over the past month, the events industry has changed drastically: in-person events are put on hold, and events large and small are moving online. This means changes for speakers, event organizers, and event attendees.

These are uncertain times, but our team is certain of one thing: while we’re looking forward to the return of live events, this shift to digital opens up a whole new world of opportunity for online events and virtual thought leadership.

cred Book Club: What We’re Reading During Women’s History Month 

cred Book Club: What We’re Reading During Women’s History Month 

As a nod to Women’s History Month, we had originally planned to share a few of our favorite nonfiction picks highlighting the lives of women, and now, as many of us plan to spend most of our time social distancing, cozying up with a good book sounds better than ever.

Looking for your next read? Here are just a few of the books we’re devouring, filing with highlights and margin notes, and (virtually) discussing with our friends and colleagues.

credTen: Top Ten Conferences for Entrepreneurs 2019

credTen: Top Ten Conferences for Entrepreneurs 2019

When building a business, raising capital and maintaining healthy revenue is the first hurdle—but not the last. In a recent study of 2,700 entrepreneurs, respondents also listed marketing and advertising, recruiting, and employee culture as top challenges when running a successful company. Entrepreneurship events allow founders, leaders, and innovators to connect and share lessons on all the aspects that create a successful entrepreneur growing and scaling your company’s business, presence, and culture.

In this edition of our credTen series, we’re highlighting 10 events celebrating the entrepreneurial spirit.

Inspiration On-The-Go

 
 
inspiration.png
 

Here at cred, we work with a list of clients who have turned inklings of ideas and moments of inspiration into influential businesses. While collaborating with these founders and funders, one of the biggest lessons I’ve taken away is that inspiration can be found in the most everyday experiences, and you can inject creativity into even the most routine projects. 

What’s one everyday experience most of us share? The commute to work. Whether you’re on a train, catching a bus, walking to work, or sitting in traffic on the highway, you’re probably wearing headphones, scrolling through the news on your phone, or reading a book. For me, this is a time for catching up on news or listening to music, but I find that the entertainment I use to drown out BART noise often shows itself in my work. 

Below are a few of the things I’m enjoying on my way into work, then incorporating into my work day: 

What I’m Listening To (Podcast Edition):  ZigZag

While listening to a recent episode of 99pi, I heard a preview of a new show called ZigZag— ”mini-stories about entrepreneurship, deciding how to align your values with your ambitions, and building strong partnerships”—and immediately subscribed. At cred, we work with many clients on both sides of these partnerships, both founders and investors; and while we know their stories—the successes, the challenges, the roadblocks—it’s a completely different experience to listen live as the hosts, Manoush and Jen, allow listeners to sit in on a meeting with a potential investor, or be a fly on the wall during their conversation weighing the pros and cons of building a business with venture funding. I’ll be tuning in over the next few weeks, to follow their progress and get an up-close and personal look into the life of an entrepreneur.

What I’m Listening to (Playlist Edition): Hit Parade’s “Feat. Don’t Fail Me Now” Playlist

Can you tell that the backup vocals in Carly Simon’s “You’re So Vain” are Mick Jagger? Or that the high pitched voice in David Bowie’s “Fame” is John Lennon? You wouldn’t know from the way the songs are credited. A recent episode of Hit Parade explored how the music industry went decades without crediting featured artists, and they made this playlist of songs featuring uncredited artists—a lot of them music industry royalty. How has this fit into my work day? In the cred office, almost every project we work on is a group effort, and listening to this playlist has been a low-key reminder to collaborate whenever possible, ask for ideas, always give a shout out to people who helped push a project toward the finish line. (Bonus: This playlist functions as a great lineup of classic hits, for when you need to throw on your headphones and focus).

What I’m Watching: Explained

If you’re someone who prefers to watch a quick episode of TV on your train ride, Explained may be the show for you. After many, many coworkers recommended this show, I had to check it out (at home, not in transit), and it’s the episode on cryptocurrency that really stuck with me. We work with leaders at the forefront of the blockchain space—a huge sphere of innovation to learn the basics on—and this quick lesson was the perfect primer on currency exchanges. If you’re more inclined to written word than ledgers, the episode on the exclamation point is another great choice.

Do you have a favorite podcast, book, movie, or song that’s inspiring your work? We’d love to hear your thoughts in the comments!