Founded by Jason Lemkin, SaaStr is the world’s largest community of SaaS executives, founders, and entrepreneurs. SaaStr has been named one of the Top 100 Blogs for Entrepreneurs but Forbes and one of the 50 Best Websites for Entrepreneurs by Inc. Magazine, and a Top Writer on Quora six times. With a full year ahead, SaaStr shifted their events to virtual with cred by their side.

how we work with SaaStr:

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Since 2019, the cred event management team has worked alongside the SaaStr team to bring to life the world’s premier SaaS events. Last June, the cred team was onsite as SaaStr went global with SaaStr Europa in Paris. This year, we’ve collaborated with the team to bring two virtual events to life: SaaStr Enterprise and SaaStr Annual.

Up first, SaaStr Enterprise: The Real Future of Work on July 29, 2020. For this smaller, more intimate event, we worked to prepare speakers for the transition from in-person to virtual speaking engagements and guide them in crafting their content on timely topics such as Cloud innovation, digital transformation, and the silver lining for SaaS in a post-COVID era.

Next, we shifted our focus to SaaStr’s flagship event, SaaStr Annual. Originally slated for March 2020, the event was postponed and virtually reimagined taking place September 2-3, 2020. The cred team was onsite to facilitate the seamless transition from one session to the next as our speakers were prepped and ready for their curated content to reach over 300,000 viewers tuning in worldwide.

services executed include: